Wellness Management In Hospitality And Tourism

By (author) Okumus, Bendegul
يتم شحنها بين 4 و 6 أسابيع
By (author) Okumus, Bendegul; By (author) Linton-Kelly, Heather
Short description/annotation:
The first text that studies the science behind the trends and look at every aspect of wellness across the tourism and hospitality industries. It provides students with the skills and knowledge to become a leader in the development of this new wave of exciting, nutritious, safe and profitable wellness products, services and practices.
Description:
The global wellness industry is currently valued at $4.4 trillion and wellness in hospitality and tourism is one of the fastest-growing travel segments. Wellness Management in Hospitality and Tourism is the first text that: * discusses and evaluates the design, operation and management of a wellness event in food service, hospitality and tourism businesses. * evaluates the implementation of wellness management programs in food service, hospitality and tourism businesses. * identifies and describes wellness customer segments within food service, hospitality and tourism businesses. Comprised of 14 chapters – one for every week of a semester – that study the science behind the trends and look at every aspect of health and wellness across the tourism and hospitality industries, this text provides students with the skills and knowledge to become a leader in the development of this new wave of exciting, nutritious, safe and profitable health and wellness products, services and practices. Packed with international case studies and written in a user-friendly style, Wellness Management in Hospitality and Tourism looks at the following key areas and more: * Typologies, scope and segments in health and wellness * Management of wellness amenities and facilities in foodservice, hospitality and tourism businesses * Analysing and managing health and wellness programs and offerings in foodservice, hospitality, and tourism businesses * Health and wellness food and beverage trends * Wellness during crises and pandemics * The Future of wellness management in foodservice, hospitality, and tourism businesses
Table of contents:
Ch 1 Introduction to Wellness Management in Hospitality and Tourism; Ch 2 Quality of Life and Wellness in Hospitality and Tourism; Ch 3 Typologies of Health and Wellness in Hospitality and Tourism; Ch 4 Wellness Tourism Regions and Destinations; Ch 5 Scope and segments in wellness in foodservice, hospitality, and tourism; Ch 6 Health and Wellness Food and Beverage Trends in Food Service, Hospitality and Tourism; Ch 7 Spa and hot spring development and management in the hospitality and tourism industry; Ch 8 Wellness events, festivals, and activities in foodservice, hospitality, and tourism; Ch 9 The Design, Operation, and Management of a Wellness Event Ch 10 Management of wellness amenities, facilities and upgrading them in foodservice, hospitality and tourism businesses; Ch 11 Analysis and management of health and wellness programs and offerings in foodservice, hospitality, and tourism businesses; Ch 12 Management of health and wellness programs for employees in foodservice, hospitality, and tourism businesses; Ch 13 Health and Wellness during crises and pandemics; Ch 14 Conclusions: The Future of Wellness Management in Foodservice, Hospitality, and Tourism Businesses; Index
المزيد من المعلومات
المؤلف By (author) Okumus, Bendegul
تاريخ النشر ١ أكتوبر ٢٠٢٢ م
EAN 9781915097224
المساهمون Okumus, Bendegul; Linton-Kelly, Heather
الناشر Goodfellow Publishers Limited
اللغة الإنجليزية
بلد النشر المملكة المتحدة
العرض 174 mm
ارتفاع 246 mm
شكل المنتج غلاف ورقي / غلاف عادي
الوزن 0.458000
كتابة مراجعتك
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